The Influence of Market Orientation on the Performance of Students' Owned Business in Universiti Utara Malaysia
This study investigates the influence of market orientation on student owned businesses performance in University Utara Malaysia (UUM) main campus. The objectives of the study were 1) to examine the level of market orientation that being practice by students own business in UUM and 2) to determine t...
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| フォーマット: | 学位論文 |
| 言語: | English English |
| 出版事項: |
2010
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| オンライン･アクセス: | http://etd.uum.edu.my/2531/ http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000768020 |
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