Financial literacy as competitive advantage for individual investors’ decision making

• المؤلفون الرئيسيون: Ahmed, Z., Ramakrishnan, S., Noreen, U.
• التنسيق: مقال
• منشور في: American Scientific Publishers 2017
• الموضوعات: HD28 Management. Industrial Management
• الوصول للمادة أونلاين: http://eprints.utm.my/id/eprint/75188/; https://www.scopus.com/inward/record.uri?eid=2-s2.0-85032905876&doi=10.1166%2fasl.2017.10009&partnerID=40&md5=006227f7d4d76df856e840152f9071ba

Present study unfolds the impact of individual investor behavior and financial literacy on investment decisions and mediation effect of competitive advantage on individual investors in Pakistani financial markets. Data was collected from a sample of 187 individual investors thorough a personally adm...