Strategic advantages of social media within healthcare business activities: organizational practical implications, laws, regulations and theoretical concerns

This article reviews the strategic advantages of Social Media (SM) within the borderless healthcare functions including the role that healthcare organizations are playing in leveraging SM platforms as part of their strategic business model. This is followed with several case studies highlig...

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Bibliographic Details
Main Authors: Masrom, Maslin, Mohd. Tobi, Siti Noraini
Format: Article
Published: 2015
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