The impact of consumption value on consumer behaviour: A case study of halal-certified food supplies

• المؤلفون الرئيسيون: Muhamed, Ariff Azly, Ab Rahman, Mohd Nizam, Mohd Hamzah, Firdaus, Che Mohd Zain, Che Rosmawati, Zailani, Suhaiza
• التنسيق: مقال
• منشور في: Emerald 2019
• الموضوعات: BP Islam. Bahaism. Theosophy, etc; HF Commerce; TS Manufactures
• الوصول للمادة أونلاين: http://eprints.um.edu.my/23952/; https://doi.org/10.1108/BFJ-10-2018-0692

Purpose: The purpose of this paper is to investigate the influence of halal concern as well as emotional and epistemic values on consumer behaviour in the choice and purchase of halal-certified food supplies. Design/methodology/approach: This study used a quantitative methodology of convenience samp...