Cover Image

A structural equation modelling approach to validate the dimensions of SERVPERF in airline industry of Malaysia

perspectives of Malaysian passengers by replicating the factors used in an earlier study by Cronin and Taylor and to address the implication of culture on their choice. Design/methodology/approach – The selection criteria examined in this study were the items included in the SERVPERF measuremen...

Full description

Saved in:
Bibliographic Details
Main Authors: Abdullah, Kalthom, Jan, Muhammad Tahir, Abd. Manaf, Noor Hazilah
Format: Article
Language:English
Published: Society For Science And Nature (SFSN) 2012
Subjects:
HF Commerce
Online Access:http://irep.iium.edu.my/26697/1/2012-_Dimensions_of_SERVPERF_in_airline_industry.pdf
http://irep.iium.edu.my/26697/
http://www.scienceandnature.org/IJEMS-Vol3(2)-Apr2012/IJEMS_V3(2)9.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

http://irep.iium.edu.my/26697/1/2012-_Dimensions_of_SERVPERF_in_airline_industry.pdf
http://irep.iium.edu.my/26697/
http://www.scienceandnature.org/IJEMS-Vol3(2)-Apr2012/IJEMS_V3(2)9.pdf

Similar Items