Evaluation of factors influencing audience perception of Nollywood movies
The Nollywood phenomenon has remarkably become an international moviemaking culture, serving as one of the determinants of Nigerian perception formation on social and educational behaviours. Globalisation in the film industry impacts audience taste and perception, not only in the global free m...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2022
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| Online Access: | http://journalarticle.ukm.my/20386/1/55770-187132-1-PB.pdf http://journalarticle.ukm.my/20386/ https://ejournal.ukm.my/mjc/issue/view/1527 |
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