Local Films or Hollywood Films: Malaysian’s Preferences
Since nine decades Hollywood films dominate the film industry in majority of the countries. In Malaysia, from year 2012 until 2018 demand for Hollywood films are at least 50% higher compare to Local films. This study aims to find the reason behind it? Are all the Local films have low demand? The pur...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
INTI International University
2019
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| Subjects: | |
| Online Access: | http://eprints.intimal.edu.my/1319/1/ij2019_45.pdf http://eprints.intimal.edu.my/1319/ https://intijournal.intimal.edu.my |
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