Effects of Globalization on Asian International Retailing: Case of IKEA
Globalization has encouraged the free flow of products and services across the nations’ boundaries. It is also results in crucial impacts on international retailing where the global retailers are producing and offering their products/ services in different marketplaces. This case study is focuses...
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| Format: | Journal |
| Language: | English |
| Published: |
2018
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| Online Access: | http://ur.aeu.edu.my/507/1/Effects%20of%20Globalization%20on%20Asian%20International%20Retailing%20Case%20of%20IKEA-2-10.pdf http://ur.aeu.edu.my/507/ |
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